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MoEngage

Crafting Consistent and Immersive Digital Experiences for MoEngage

Industries 

B2B SaaS enterprise

Services we offered 

โ€ข Concept design

โ€ข Website collaterals

โ€ข Marketing collaterals

Preview link

MoEngage

OVERVIEW

MoEngage is a customer engagement platform that helps businesses analyze, segment, and engage their audience across multiple channels, including mobile, email, web, and social media.

It uses AI-driven insights to deliver personalized experiences, optimize campaigns, and boost user retention and conversions.

It uses AI-driven insights to deliver personalized experiences, optimize campaigns, and boost user retention and conversions.

Collage of Moengage marketing banners featuring ebook downloads and color swatches.
Collage of Moengage marketing banners and a color palette strip.
Moengage marketing campaign designs featuring colorful graphics, text, and download buttons.
Woman holding a smartphone with Customer Engagement metrics and notification cards.
Woman holding a smartphone surrounded by customer engagement metrics and notification cards.
Woman holding a smartphone with customer engagement metrics and notification cards.
Woman holding a smartphone with customer engagement metrics and notification cards
CHALLENGES

Maintaining brand cohesion across platforms while balancing creativity with strict guidelines was a key challenge.

Maintaining brand cohesion across platforms while balancing creativity with strict guidelines was a key challenge.

Maintaining brand cohesion across platforms while balancing creativity with strict guidelines was a key challenge.

Ensuring adaptability without compromising quality, managing high-volume production under tight deadlines, and incorporating diverse stakeholder feedback required careful planning and flexibility.

Ensuring adaptability without compromising quality, managing high-volume production under tight deadlines, and incorporating diverse stakeholder feedback required careful planning and flexibility.

Ensuring adaptability without compromising quality, managing high-volume production under tight deadlines, and incorporating diverse stakeholder feedback required careful planning and flexibility.

STRATEGY

To address challenges effectively, we developed a structured process and streamlined collaboration using ClickUp. This approach ensured clarity and alignment at every stage. The process included three key phases: concept design, design execution, and final refinement and handoff.

Overcoming Challenges with a Streamlined and
Collaborative Design Process

Overcoming Challenges with a Streamlined and Collaborative Design Process

Kanban board interface showing MoEngage and Ungrammary collaboration on project tasks and feedback.
Kanban board showing project workflow between MoEngage and Ungrammary with task statuses.
Kanban board interface for MoEngage project showing task statuses and Ungrammary collaboration.
Kanban board interface for MoEngage and Ungrammary showing project task statuses.
Three cards outlining the design process: Concept Design, Design Execution, and Final Refinement.
Three cards outlining the design process: Concept Design, Design Execution, and Final Refinement & Handoff.
SOLUTIONS

We created a cohesive and scalable design ecosystem for MoEngage by delivering high-quality visual and marketing assets across multiple formats and languages.

Attention-Grabbing Visuals for Blogs

For MoEngage, we created compelling visuals that complemented blog content, enhancing reader engagement and ensuring key messages stood out.

Each design was crafted to align with the blogโ€™s tone while maintaining the brandโ€™s visual identity. From custom illustrations to infographics, every element was optimized for clarity and aesthetic appeal, making blogs not just informative but also visually captivating.

MoEngage marketing analysis graphic featuring a woman pointing to data visualization icons.
Woman in yellow turtleneck pointing to data visualization icons with MoEngage branding and text about marketing analysis.
Woman in yellow turtleneck pointing to data visualization icons next to MoEngage marketing analysis text.
Woman in a yellow turtleneck pointing to data visualization icons next to the text Different Types of Marketing Analysis and the MoEngage logo.
Moengage interface showing 44x greater engagement with personalized, segmented emails.
Moengage marketing graphic showing 44x greater engagement with a woman sitting on a bar chart.
Woman holding a smartphone with customer engagement metrics and notification icons.
Woman holding a smartphone with customer engagement metrics and app notifications displayed.
Woman holding a smartphone surrounded by customer engagement metrics and messaging icons.

Immersive Case-Studies & E-Books that Captivate Readers

We curated immersive case studies and e-books that combined valuable insights with engaging visuals to hold readers' attention. Each design was meticulously crafted to ensure the content flowed naturally, making complex information accessible and enjoyable. The aim was to create an experience that not only informed but also captivated, reflecting the brandโ€™s expertise in a visually compelling way.

We curated immersive case studies and e-books that combined valuable insights with engaging visuals to hold readers' attention. Each design was meticulously crafted to ensure the content flowed naturally, making complex information accessible and enjoyable. The aim was to create an experience that not only informed but also captivated, reflecting the brandโ€™s expertise in a visually compelling way.

Tablet screens displaying the MoEngage case study for December Somewhere Co.
Two tablets displaying a MoEngage case study for December Somewhere Co.

Designing Across Multiple Formats & Languages to Deliver a Cohesive Brand Experience.

We designed a wide range of assets, including ad banners, language-specific creatives, and landing and campaign pages, ensuring a consistent brand experience across all touchpoints. Each design was tailored to its format and audience, maintaining the brandโ€™s identity while accommodating different languages and cultural nuances. This approach enabled us to deliver a unified, impactful experience that resonated with diverse global audiences

Moengage multilingual marketing creatives displayed in English, Portuguese, Spanish, and Vietnamese.
MoEngage multilingual marketing creatives displayed in English, Portuguese, Spanish, and Vietnamese.
MoEngage ad banners for a live demo, ebook download, and growth tips.
Moengage ad banners for webinars and ebooks displayed on a dark blue background.
Moengage ad banners featuring promotional text and call-to-action buttons on a dark blue background.
MoEngage ad banners featuring Halloween and Lunar Year themes on a dark blue background.
MoEngage landing page design featuring consumer engagement statistics and user interface elements.
MoEngage landing page design showing consumer engagement statistics and personalized messaging features.
MoEngage landing page design showing consumer engagement statistics and personalization features on mobile devices.

Let's create something your

customers love,

and your business

needs

Start a project

+91 9136510822*

*Only project-related calls will be entertained.

Jobs & internships

+91 7978551027*

*Only job-related calls will be entertained.

Address

WeWork NESCO IT Park, 10th Floor, Building 4, Nesco IT Park,

Western Express Highway, Goregaon East, Mumbai, Maharashtra 400063

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Ungrammary is a leading UX and UI design agency in India, recognized among the top 20 global UX agencies. We specialise in creating intuitive, research-driven digital experiences by combining behavioural analytics, human- computer interaction, and cutting-edge design technology. Our team helps brands build seamless and impactful user experiences that drive engagement and business growth.

Mumbai, 10:49 PMTuesday, November 10

ยฉ  Ungrammary Creatives Private Limited

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Let's create something your customers love,

and your business

needs

Letโ€™s connect

Services

Case studies

Sectors

Get in touch

Start a project

+91 9136510822*

*Only project-related calls will be entertained.

Jobs & internships

+91 7978551027*

*Only job-related calls will be entertained.

Address

WeWork NESCO IT Park, 10th Floor, Building 4, Nesco IT Park, Western Express Highway, Goregaon East, Mumbai, Maharashtra 400063

Socials

Ungrammary is a leading UX and UI design agency in India, recognized among the top 20 global UX agencies. We specialise in creating intuitive, research-driven digital experiences by combining behavioural analytics, human- computer interaction, and cutting-edge design technology. Our team helps brands build seamless and impactful user experiences that drive engagement and business growth.

Mumbai, 10:49 PMTuesday, November 10

ยฉ  Ungrammary Creatives Private Limited

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and your business

needs

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Start a project

+91 9136510822*

*Only project-related calls will be entertained.

Jobs & internships

+91 7978551027*

*Only job-related calls will be entertained.

Address

WeWork NESCO IT Park, 10th Floor, Building 4, Nesco IT Park,

Western Express Highway, Goregaon East, Mumbai, Maharashtra 400063

Socials

Ungrammary is a leading UX and UI design agency in India, recognized among the top 20 global UX agencies. We specialise in creating intuitive, research-driven digital experiences by combining behavioural analytics, human- computer interaction, and cutting-edge design technology. Our team helps brands build seamless and impactful user experiences that drive engagement and business growth.

Mumbai, 10:49 PMTuesday, November 10

ยฉ  Ungrammary Creatives Private Limited

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